Commercial Archives - Page 2 of 5 - Lauren Lindley Photography

Custom Photo Content Subscriptions: Spotlight on Jess Tonahill

Custom Photo Content Subscriptions: Spotlight on Jess Tonahill

By LCLindley|June 26th, 2023|Commercial Photography, Marketing, Tips for Creatives|

By leveraging a custom photo content subscription, my clients are able to tailor their visual content to their target audiences. Regardless of your location, these subscriptions are available to you. Jess Tonahill and her nutritional therapy practice is a great example of a client that was able to identify her needs, allowing us to create a library of marketing images and content that really represent her holistic wellness approach, that will resonate with health-conscious individuals seeking a natural and balanced approach to nutritional health, and, ultimately all tie together with her brand colors and identity in an incredibly cohesive way.

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Unforgettable Event Photography at AT&T Conference Center: SPC Impact

Unforgettable Event Photography at AT&T Conference Center: SPC Impact

By LCLindley|May 29th, 2023|Commercial Photography, Event Photos|

This past month I had the good fortune of working for an amazing organization and capturing their event at the AT&T Conference Center in Austin, TX. Any day that my job is capturing the dedication of organizations whose vision is to promote sustainability is a great day in my books! Thanks to my event photos, these awesome companies are able to make their movement and vision more tangible, engaging, and relatable to a broader audience.

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Reno Commercial Photographer | We are MidTown Project

Reno Commercial Photographer | We are MidTown Project

By LCLindley|May 22nd, 2023|Commercial Photography|

MidTown Reno is a membership-based organization that promotes the cultural diverseness of this artistic district while aiming to keep its neighborhood feel and local vibe. The organization had an idea up its sleeve and wanted to create a short marketing video that highlighted the diversity of the people that live and work in the district itself. Videos have become one of the most powerful and effective ways to connect with potential customers and promote your small business, and while they can provide numerous benefits, including increased brand awareness, engagement, and sales, they can also be very costly. The brains behind the marketing over at MidTown District came up with a solution to their problem - they decided to utilize high-quality still photos as the foundation of their video content. Cue ME.

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How to build lasting and significant networking relationships

How to build lasting and significant networking relationships

By LCLindley|May 8th, 2023|Commercial Photography, Marketing, Tips for Creatives|

After a poor networking experience last month left a sour taste in my mouth, I was inspired to write an entire blog post on how to network better. With some intentionality (one of my values) and a generous spirit (another one), meaningful connections are just around the corner. In this blog post, I’ll share some of my tips on how to build lasting and significant networking relationships with people in your field. Regardless of whether or not you work in the events industry, these tips are valid for everyone.

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Top 5 Locations for Lifestyle Photoshoots and Headshots in Austin TX

Top 5 Locations for Lifestyle Photoshoots and Headshots in Austin TX

By LCLindley|March 20th, 2023|Austin, Commercial Photography, texas, Tips for Creatives|

If you're ready to update your professional headshot, Austin, TX offers a wide variety of eclectic backgrounds to suit every personality! Many people automatically think of a traditional studio setting with a plain background and "perfect" lighting when it comes to headshots, but I'm here to convince you that environmental portraits, which are headshots taken on location, can provide more personality and a more authentic feel to your images. In a city as vibrant and diverse as Austin, TX, there are many options for locations that can provide the perfect backdrop for your lifestyle photoshoot - whether it be for commercial marketing content, new headshots, or even family or senior portraits. In this blog post, I'm gonna share with you my top 5 locations for headshots in Austin, TX.

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A city unlike any other: Why taking time to explore Austin during SXSW 2023 is a once-in-a-lifetime experience

A city unlike any other: Why taking time to explore Austin during SXSW 2023 is a once-in-a-lifetime experience

By LCLindley|February 26th, 2023|Commercial Photography, Event Photos, SXSW, texas|

Austin, TX is my second home and always will be. The list and enormous sheer variety of restaurants, activities, and things to do there is incredibly long but that’s where I come in: taking the time to explore Austin during SXSW 2023 is a once-in-a-lifetime experience and if you can squeeze some exploration into your downtime, you won’t regret it with these recommendations.

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SXSW 2023: A beginner’s guide to networking and making the most of the event

SXSW 2023: A beginner’s guide to networking and making the most of the event

By LCLindley|February 20th, 2023|Commercial Photography, Event Photos, SXSW, texas, Tips, Tips for Creatives|

Feeling nervous about group events? I'm here to remind you that networking is a skill, and like all skills it’s something that can be practiced and becomes easier with said practice. It’s a great way to build new relationships, will allow you to learn about new technologies and opportunities, and ultimately, helps you build relationships. By being prepared, confident, open-minded, and following up, you can make the most of your time at SXSW and create valuable connections that will last long after the conference is over. Here is a beginner's guide to making the most of your networking opportunities at SXSW 2023.

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Reno Brand Photographer | Lifewater and University of Reno

Reno Brand Photographer | Lifewater and University of Reno

By LCLindley|February 13th, 2023|Commercial Photography|

The number one way to create a strong visual identity for your product is to start with a brand photographer. After Lifewater partnered with local cities in a number of states to hire artists to create murals that reflected their region, they wanted to show off the artists and products in a cohesive way across each location. My goal was to create a number of images that accurately represented their brand and the beautiful mural that Kate O’Hara did for them at the University of Northern Reno.

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How to Determine your SXSW Event Photography Needs

How to Determine your SXSW Event Photography Needs

By LCLindley|February 6th, 2023|Austin, Commercial Photography, Event Photos, SXSW, texas, Tips, Tips for Creatives|

SXSW shouldn't need an introduction, but just in case you don't know me very well (or Austin), here's the short of it: SXSW is a ridiculously large ridiculously amazing festival held annually in Austin, Texas that attracts over 400,000 attendees from across the world. Its focus is large, wide, and all-encompassing, including but not limited to, innovation, technology, music, film, health, gaming, and more. If SXSW 2023 is your first rodeo and you're planning an activation, event, or happy hour to engage and interact with your target audience, I'm here to give you a little bit of advice from a photographer's perspective, regardless of the size of your event.

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How to Prepare for your Custom Brand Photography Session

How to Prepare for your Custom Brand Photography Session

By LCLindley|January 23rd, 2023|Commercial Photography, Tips|

Using custom photography in your marketing and advertising is the best way for any small business to showcase its products or services. By creating a consistent visual identity across all of your marketing materials, you establish trust with your target audience and ultimately, brand recognition. The images we create can be used to highlight the unique features or benefits of your products or services, which can help to convince customers to choose your business over your competitors and allows you to utilize a cohesive and consistent message with your images across a variety of different platforms. Here are some tips to help you get the most out of your session and create images that you'll be proud to show off.

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Why you should consider volunteer opportunities as professional development

Why you should consider volunteer opportunities as professional development

By LCLindley|December 26th, 2022|Tips for Creatives, Volunteer|

Volunteering brings happiness in a number of ways, but it should also be considered an excellent avenue for professional development. The next time you're looking for a way to expand your professional development opportunities, and looking to bring some happiness into your life, consider volunteering – you just might find that it's the most rewarding experience you've ever had. Here are all the reasons why.

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Kickstarting your business’ social media presence: LinkedIn

Kickstarting your business’ social media presence: LinkedIn

By LCLindley|September 19th, 2022|Commercial Photography, Marketing, Tips for Creatives|

Using LinkedIn for marketing doesn't have to be complicated: it's one of the best resources in social media for networking. LinkedIn is a great tool for connecting with existing clients and potential clients. Some of the easiest ways to engage on LinkedIn are by requesting endorsements and reviews from past clients (which show on your business page), allowing employees to claim your business as a workplace (this is how word-of-mouth works!), recruiting new talent by showing off your company culture, and following thought leaders in your industry (and re-sharing messages that resonate with your business). More ways to use LinkedIn to your advantage here!

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