When people choose to become photographers, it’s for the love of it: sharing moments of pure joy at weddings, births, and family sessions. Being the person behind the camera is much more than the art of capturing these moments, though, and it’s important, especially if you’re just starting your photography business, to zoom out and take inventory of the hidden costs of running a photography business.
If you're a small business or entrepreneur looking to maximize your marketing content, it's easy to get overwhelmed with the process of planning, creating and fulfilling your image content dreams. Never fear though - I am here with a few suggestions on how to simplify the process! Here's how to plan for your small business branding session with these tips.
It’s that time of year again when we feel the urge to make a New Year’s resolution. Whether it’s for personal or business growth, we should take time to think about how we decide on these goals. According to Forbes, only 20% of resolutions actually make it past February. What makes a resolution more successful than another? For starters, being realistic. As a goal oriented person that's always interested in my own growth, both personally and professionally, I'm here with some tips and suggestions for how to set intentions for your business in the new year.
As humans, we often inflate our perceived ability to multitask. Our brains actually suffer when we start task switching and our productivity suffers. Stay productive at work with these five simple tips that will keep you from ineffectively task switching throughout your day.
Planning a wedding or event and interested in photography packages and pricing? Here’s what you need to know before you start inquiring about wedding photography packages and pricing, no matter who your photographer is going to be.
At the peak of the pandemic, at least 42% of the U.S. workforce was working from home. Although some businesses have chosen to bring employees back to the workplace, working from home is the new norm for many. If that’s you, but this new norm doesn’t feel so normal, read these helpful tips for balancing work and life from home.
By now you’ve hopefully booked your branded photo session with me (and if not, get on that). We’ll spend our session thoughtfully capturing photos of the best features of your business—the people and products that make your business unique. We’ve already discussed what your business goals are and how your branded photo collection can help you achieve them. You're ready to boost your social media presence, but now what?
Burnout in photography is real. It's hard to create boundaries when your office is in your living room. While I know a few business-savvy photographers with killer experience and sales tactics, the majority of photographers I've befriended or met over the years consider themselves creatives, through-and through. The end result: a ton of small business owners barely keeping their businesses about water. I’m going to cover how you can start selling smarter, not harder, so that you can truly enjoy running your photography business—not running your sanity into the ground.
Nailing down the perfect packages to offer your clients doesn’t have to be rocket science. As a photographer, you offer way more than just awesome photos, and crafting packages that value your talent and expertise is the best way to draw in your ideal clients. Here are a few things for creatives to consider when putting together packages that work for both you and your clients. In other words, sell smarter, not harder y'all.
I'm a photographer who promises to cuss only three times in front of your grandma, will throw back tequila shots with you at the end of the night on your dance floor, sends koozies to all my clients, and isn't afraid to tell your Aunt Myra no. My ideal client is adventurous and laid back. They are backyard BBQ-ing whiskey drinking partiers that just want to celebrate their day with the people they love most. They value classic photography and those are 100% the kind of people I attract most often. How do YOU attract your ideal photography clients? Don't worry - this bitch is here to help.